The international boutique ice cream chain ANITA is launching a new store in New York City, located at the iconic Madison Square Garden. This new 140-square-meter store is ANITA's fourth location in the city, joining its successful branches at Times Square, the Upper East Side, and the NoMad neighborhood on Broadway. In addition to its New York locations, ANITA has 24 stores worldwide, including in Tel Aviv, Sydney, Barcelona, San Juan, Limassol, London, Los Angeles, Miami, and New Zealand.
ANITA, the Israeli ice cream that has taken the world by storm, is known in New York as "the mother of ice cream." The first store opened in the city about four years ago and quickly became a massive success, with long lines helping ANITA earn a spot on the list of the top ice cream shops in New York.
Furthermore, ANITA plans to expand over the next year with new branches in Mexico, Las Vegas, and Canada.