There is no doubt at all that early detection of breast cancer can save lives. Despite the awareness in recent years, the numbers reveal that one woman out of eight will get breast cancer during her lifetime. The recovery percentage with early detection is 92%, and the recommendation for every woman over the age of 30 is to adhere to a regular test routine.
In preparation for breast cancer awareness month, Lenor and Super-Pharm have entered into a special collaboration with the association One of Nine, which raises awareness of the importance of early detection and supports and accompanies women suffering from and recovering from breast cancer. As part of the collaboration, limited edition pink laundry balls will be launched, with the aim of raising awareness of the importance of testing.
In addition, for every purchase of one of Lenor's products, the brand will donate five NIS to one of nine non-profit organizations.
The new pellets can be obtained in branches and Super Pharm online, at the price: NIS 68.9