Sweetbox Click, Sweetweet
The wonder-box company collaborates with the popular chocolate brand for an inflated, decadent, exaggerated, and demanded click-box.
The special edition includes a memory game, designed socks, a cute questionnaire, removable magnets, stickers, and two essential towels, also offering a glimpse into the click collection that has evolved over the years - from click pillows to click cornflakes, from balls to biscuits (and white biscuits), with milk chocolate and white chocolate, doubled or as a tablet, cake or mix, cream and with cookies, trio and nougat, on-the-go and for instant relief. Price: NIS 95.
Chocolate Liqueur, Baileys
The Irish liqueur giant expands shelves with Baileys Chocolate Luxe, a seamless combination of Irish cream and chocolate, of course.
The liqueur is the result of his inventive mind and impressive finesse no less than Anthony Wilson, the son of one of the brand's leaders. According to reports, he toiled for three years on the right concoction of whiskey and Belgian chocolate, sieving through hundreds of recipes and ratios, and returned with the desired outcome.
All this work culminates in this golden bottle and creamy-chocolate-caramel pour (15.7% alcohol), not overly sweet with a slightly bitter finish leaning on cocoa. A little ice in the glass, a moment for yourself, and life turns to cream. Price: NIS 90-100 per 50ml bottle.
Choco Chips Cookies with Bagle Cream Filling, Osem-Nestle
The local food giant expands shelves and temptations, adding a new company to its cookie series.
These are choco chips cookies with bagle cream filling, providing the right balance between softness and crispiness, an even balance between sweet and salty, and also a good-sized bite - perfect for dipping in your afternoon coffee cup, the one you've been craving since morning.
Dannon SKYR, Strauss
The major food company adds to its portfolio and expands refrigerated shelves with a new, hot-cold launch.
It's SKYR, a new yogurt series from Dannon, drawing inspiration from a culinary tradition hundreds of years old originating in Iceland, standing on the delicate line between yogurt and cottage cheese, plus-minus of course. This delicate balance is usually achieved through gentle sweetness, creamy texture, low fat percentages, and with an added protein boost (here there are 11-12 grams per 150-gram cup) - a consumer combination quite sought after, today as much as then, it seems.
The launch brings along four flavors - strawberry, lemon cream, salty caramel, and natural yogurt - that indeed deliver on promises, both in terms of texture (thick and rich but not heavy) and sweetness (good and mature).
Chickpea Grains in Saltwater, Willifood
The major food importer expands shelves and introduces a new addition to the Sera, international vegetable products, and the good, series.
These are preserved chickpea grains in saltwater that come with a good taste, excellent texture, and impressive versatility - they enter as they are into stews and soups, an excellent base for homemade hummus of course, and also slow cooking (and then faster and faster) straight from the can. Price: NIS 9.90-11.90 for an 800-gram box.
Mineral Water, Neviot
The Israeli water company refreshes appearance, branding, language, and campaign, and swaps along the way a familiar and stable slogan ("Neviot for Body and Soul") with a new message ("Adding a Plus to Life").
The move includes, among other things, a uniform but refined design for bottles and the water series in flavors and a call to "raise the good level in life," of course through water consumption.
