When the sun comes out, lingerie is revealed: FEMINA launches summer collection

FEMINA unveils summer 2024 collection. The "THE SUN COMES OUT" line features innovative and fresh designs, offering feminine and romantic pieces with vintage elements, ideal for the warm season.

  (photo credit: Eyal Nevo)
(photo credit: Eyal Nevo)

In FEMINA's new summer collection (2024), you will find a wide variety of fabrics, including delicate romantic lace with transparency-opaque and matte-shiny play, and elegant lace associated with FEMINA's DNA.

Additionally, there are crepe and satin fabrics alongside everyday fabrics such as viscose, cotton, and "tetra" with delicate textures, seamless fabrics, and floral jacquard mesh.

This season also features airy and light items for home wear and sleep, made from pleasant, soft, and natural fabrics. These pieces offer comfortable wear throughout the summer while maintaining an elegant, supportive, yet lightweight look. The collection's colors range from soft pastel shades of pinks, natural tones, and aqua to basic colors like black and ivory.

  (credit: Eyal Nevo)
(credit: Eyal Nevo)

Attention to small details and the use of delicate accessories add to the collection's updated and sensual look. The color scheme creates a fresh and soft summer palette that easily integrates with any wardrobe and color, conveying a youthful, light, yet luxurious appearance. The collection continues the global trend of using lingerie as part of the outfit.

Floral Collection - The new "over all lace" group features delicate and youthful floral lace, previously only found in FEMINA's underwear groups. The romantic touches of flowers in the lace, along with delicate and almost invisible finishes, create a delicate, soft, and classic look. Additionally, new lace fabrics with refreshing and spring-like florals can be found alongside new and unique cuts in various items such as bras, bralettes, sets, and bodysuits. This season's lace creates a transparency-opaque play and stands out against the skin.

  (credit: Eyal Nevo)
(credit: Eyal Nevo)

SEAMLESS - This season introduces a group characterized by a new seamless crochet knitting technology. This innovative method allows the knitting of jacquard fabric with flower and mesh combinations, in varying densities and pleasant elasticity that flatters the woman's body curves in every cut. These items easily integrate into the global trend of using lingerie as part of the daily look.

Shiny and Relaxed - Crepe satin continues with new and refreshing models in flattering pastel, summer colors. The soft and shiny fabric drapes elegantly, following the body's contours in a relaxed, sexy, and effortless manner.

  (credit: Eyal Nevo)
(credit: Eyal Nevo)

For Home and Night - Especially for the hot summer, a group of home and nightwear has been created, characterized by a variety of soft, pleasant, and unique fabrics such as tetra, towel, and viscose in light, fun, and relaxed cuts that fit various sizes and heights. These are for home and sleep in basic colors of black and cream, alongside pink and smoky aqua.

Vintage Forever - For those looking for unique, trendy, and timeless items, the vintage collection is designed. This group is characterized by florals and cuts that together create a nostalgic flavor. The group includes a variety of fabrics like rib, 100% cotton, and lace.

  (credit: Eyal Nevo)
(credit: Eyal Nevo)

Socks Collection - The summer socks collection features new shades and fabrics. In addition to the usual pinks and basic colors, smoky aqua and nude shades have been added. All the socks are made using seamless technology and thin cotton threads, with delicate and airy elasticity, especially suited to the Israeli summer.


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Play it Safe - The house slipper collection steps outside the home boundaries, adapting to the changing needs of every woman who can now wear them outside as well. The collection continues the fur trend but adapts it to the comfort trend and the NUDE color palette that has become very relevant.

Size range for collection items: XS - XL Price range for collection items: NIS 40-330. Available on the website and in brand stores.