Shoval Azur

Shoval Azur is the fashion editor and social media manager for The Jerusalem Post's Hebrew-language sister publication Maariv.


 Idan Bar Shalit

"Freeze your foundation" – the most surprising tips from Bobbi Brown's makeup artist

 ON

From the court to the runway: How the tennis trend Is taking over the fashion world

 Super-Pharm Big Glilot - Korean Department

The Korean revolution: The brands that conquered TikTok are landing in Israel


ZARA opens Israel's largest store: A first look at BIG FASHION Glilot

A massive 4,500 sqm complex, two levels, and a first-of-its-kind connection between ZARA and ZARA HOME under one roof – everything you need to know about the new fashion revolution.

ZARA Big Fashion Glilot

An Israeli invention that transformed bathrooms and conquered Amazon

Oren and Lauren Azouri created a technology that makes bathrooms hygienic and pleasant, eliminating odors, noise, and splashes. After selling 150,000 units on Amazon, it’s now launching in Israel.

 BUBL - Eco-friendly powder sachets for neutralizing bacteria, odors, and noise in bathrooms

AllSaints enters the fragrance world: Launches a luxury collection in Israel

Also - Kérastase celebrates 60 years with a relaunch of its iconic hair oil in eco-friendly packaging, and Lipton unveils a new pyramid tea bag series.

 AllSaints

Fragrance of mystery: A new perfume blends sweet cherry and powerful incense

FRAGRANCE DU BOIS launches Sirène, KLENÔR presents a blue-and-white hair care series, Bissli in a limited edition with secret flavors, and a new vegan sorbet from Ben & Jerry's.

 FRAGRANCE DU BOIS' Sirène

Trend alert: The American brand redefining luxury and sustainability in Israel

COACH lands in Israel with leather bags and shoes at competitive prices, proving that luxury can also be sustainable. Every purchase supports the community through a unique giving model.

 COACH

How to turn a dull bag into the hottest accessory? The trend taking over fashion

From keys to charms: The latest bag trend is taking over with mushrooms, flowers, and robots. Here's how to style it right.

 A charm for a Marc Jacobs bag

Japandi: The design trend that will transform your home and Your Life

When Japan meets Scandinavia, the result is a serene, minimalist design perfect for your home. Discover the trend that’s taken Instagram by storm and evolved into a holistic lifestyle philosophy.

 Studio Enso

We found the perfect sweater worn by Shiri Maimon

The star appeared on The Next Star for Eurovision in a stunning knit from Ronen Chen's limited collection. Here's everything you need to know about the coveted look.

 Shiri Maimon

Trending eyewear styles: What influencers will be wearing next

From the prestigious HENRY JULLIEN to the iconic MOSCOT, this season’s eyewear is turning frames into fashion statements.

 MASUNAGA

Goodbye, crazy hair: Your ultimate guide to fighting static electricity

From the science behind flyaway strands to Dyson’s latest solutions—everything you need to know about winter’s most annoying hair issue, plus the technology that can save your look.

 Dyson Supersonic Nural