Kitchen

When marketing meets design: The kitchen as an emotional and branding arena

Yael Moskowitz, VP of Marketing at Nyga Chef FOR HOME, talks about transforming a functional space into a world of inspiration, style, and content.

 Nyga Chef FOR HOME
 The Waldorf Astoria Terrace

Open skies over Jerusalem: The Waldorf Astoria Terrace is now open

 LG is leading the design revolution in the kitchen with an innovative line of refrigerators

The kitchen of the future: How LG is changing the game in design and innovation

 Avivi Kitchens, designed by Maayan Rahav

The promotions and new items for the home


Scientist explains how to disinfect kitchen cloths and sponges using a microwave

He advises microwaving for two minutes to ensure effective disinfection.

 Scientist explains how to disinfect kitchen cloths and sponges using a microwave. Illustration.

White takes over the kitchen: Gadgets for fans of clean design

Shavuot brought white back into fashion, and now it's taking over the kitchen with devices that combine minimalist design and advanced technology.

 ASKO

No longer just a hobby: The home cooking arena has become semi-professional

Alongside the growing attention to nutrition, quality cooking, and the abundance of culinary content in the media and online, investment is also increasing in the space where all of this takes place.

 Semel Kitchens

Promotions and new home items

New home collections, exclusive deals, and an interactive sun safety exhibition open to the public.

 H&M Home

Simple baking soda trick transforms canned chickpea hummus

Baking soda facilitates the decomposition of pectins in chickpeas, leading to smoother hummus.

 Simple baking soda trick transforms canned chickpea hummus.

Avivi Kitchens launches massive concept branch in PARK DESIGN Bnei Brak

With an investment of approximately NIS 20 million, a new flagship branch spanning 2,500 square meters will open in April 2026, offering an innovative and up-to-date kitchen design experience.

 Avivi Kitchens, Bnei Brak

The time has come for you to start cooking under the open sky

This is the perfect season for hosting. With an outdoor kitchen, the event becomes even more perfect.

 Arteferro's outdoor kitchen

The project by the kitchen company and Shenkar College

Avivi Kitchens challenges the students of Shenkar College with a unique and fascinating project in which the students designed the kitchen of the future.

 Avivi Kitchens - the kitchen of the future by the students of Shenkar College

This is the brand that will upgrade your kitchen

Food Appeal continues to innovate and upgrade the way we cook, serve, and experience food. This time, it does so with a particularly exciting launch – the BLACKBERRY series.

 Food Appeal

Brand news: Fashion with a vacation vibe and kosher surprises

The tech house, upgraded perfumes, unlocking potential, stylish pop-ups, prepping for Eurovision, facial repair, tuna innovations, herbal infusions and enjoyment.

 Gallabia

Experts warn: Replace your kitchen sponge weekly to avoid hidden germs

Researchers found 362 bacterial species in sponges, including potential pathogens.

 Experts warn: Replace your kitchen sponge weekly to avoid hidden germs. Illustration.