Men
Tanning, scent, and confidence: Essential updates for the Israeli man
From musk to black pepper, from bold colognes to disappearing pimples – Summer 2025 brings men's fragrances, creams, and even pimple patches for the toughest skin.
Philips launches smart shavers in Israel
From the wardrobe to the bathroom shelf: Men, here's how to survive the summer
In summer, it's a different story: 7 men's perfumes that will survive the local heat
You hear, bro? You won’t want to take these pants off
An upgrade for the man who’s no longer satisfied with just jeans and deodorant – shopping recommendations for the dudes in the crowd.
There’s a new bad boy in town — and we made it official
From Tom Ford’s new fragrance, to the bad boy of another luxury brand, and the eye cream that will change all the rules for us men and become a cosmetic life-saver.
Study finds waist circumference a stronger cancer risk indicator than BMI in men
An 11 cm increase in men's waist circumference raises obesity-related cancer risk by 25%.
Man or Ninja? In the coming days, men will still need a hoodie like this
From Puma's new collection inspired by the Teenage Mutant Ninja Turtles, to a cleansing gel that will wake you up in the morning—men’s recommendations start here.
Maximum grooming, minimum stickiness: The product every bearded man must know
The modern man has long stopped compromising—neither on appearance, comfort, nor quality. We’ve gathered the top five hottest products and items that will make you upgrade your style.
The new and surprising campaign of Roy Revivo
The left-back of Maccabi Tel Aviv and the Israeli national teams, both youth and senior, has been chosen to star in an underwear campaign for Fix.
Women speak more than men, but just how many words more?
Researchers discover large individual differences in talkativeness, adding 'statistical uncertainty' to the findings.
The ambassador from Japan visits: A new campaign for footballer Neta Lavi
One of our leading football ambassadors currently playing in Japan has elegantly made his way into the fashion world, becoming a brand ambassador for Puma.
Since 1900, Men gained 4 cm and 6.5 kg. Women gained less than half
In the UK, men's average height increased from 170 cm to 177 cm, while women's increased from 159 cm to 162 cm.
How I Discovered My Husband's Secret Thanks to ClarityCheck
Uncovering My Husband's Secret with ClarityCheck.
Man, it's not just about sports: Shoes that work with any outfit
Once intended solely for the running track or gym, sporty shoes have undergone a transformation, earning a place of honor in the everyday shoe wardrobe.