Beauty
Trump launches Victory 47 perfume – and the price is insane
U.S. President Donald Trump has launched a new perfume priced at $249 per bottle, promising “power, confidence, and success” – and criticism was quick to follow.
Multitasking: The beauty products that will save you time, space, and money
We found a brow gel that keeps the eyebrows in place
Discover a hidden beauty gem in London’s alleyways – here’s what you need to know about it
This week on the shelf: Advanced sun collection and revolutionary rose serum
Lierac Paris’s new sun collection has five innovative products, SABON’s rose serum, TAKEANAP towels with Zero Twisted tech, Vichy pigmentation spot cream, and more.
Hailey Bieber’s beauty brand Is finally coming to Sephora
Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.
Here’s a sentence we never thought we’d say: We found a really handsome razor
As if it’s not hard enough already, suddenly it’s summer. This time we have 6 products to help get through the scorching season.
From beauty to fashion: Argania Group invests NIS 50M in acquiring Studio Pasha
ARGANIA Group expands from beauty into fashion, acquiring a 33-branch chain. The deal closes May 1, as the company behind top beauty brands takes over a fashion label for women and youth.
Dreamy skin, intoxicating scent, and perfect hair: The ultimate guide for beauty addicts
The beauty world is constantly evolving, and this time it's bringing a host of must-have products. So, what’s worth checking out?
These shoes are a danger to the public – and not at all because of their platform
Black shoes on a platform that will be perfect for the upcoming season, a transparent brow gel that won’t crumble into white particles, and five more items we loved this week.
Under NIS 200: We found you great beauty gift sets for the holiday
Where do you stand when it comes to holiday gifts? We’re totally on it! From best-sellers at bargain prices to explosive-price gifts for those with particularly deep pockets.
SACARA expands: Five new branches to open with an investment of NIS 5 million
The cosmetics chain continues to grow with the opening of a new flagship store at Big Fashion Glilot, alongside additional branches nationwide, from north to south.
Super-Pharm launches Israel’s first K-beauty department
Super-Pharm is launching a K-Beauty department at the Super-Pharm GALLERY branch in the BIG Glilot complex.
The La Beaute skincare brand makes its way to duty-free
After integrating into leading pharmacy chains, Argania Group is launching its premium haircare brand in duty-free in a strategic move with an investment of approximately NIS 0.5 million.
Kim Kardashian's genius shortcut is worth imitating
Kim Kardashian has discovered a clever way to upgrade her daily routine, and now you can join this home revolution too.
