branding

Ray-Ban eyewear brand meets musician Lenny Kravitz, and together they launch a unique collection with a fashionable twist in a rock and roll flavor.

Instagram's Creator Marketplace arrives in Israel, now available for content creators and businesses. The goal: Helping brands discover relevant content creators for any collaboration.

Who benefits from branded gifts, how can you choose the best ones, and what more do you need to know on this subject? In this article, our experts summarize the reasons for purchasing branded gifs.

Discover the economic potential of switching to alternative brands and how much you can save with this special test on supermarket products. Save up to 139% by choosing alternatives.

The Italian fashion brand FURLA is considered a brand that presents uncompromising Italian style, but is very accessible for many women. Now the brand is launching the spring collection.

The name GROHE is known to many of those involved in design or who have invested in the construction and renovation of bathrooms and kitchens.

Bgood fashion chain expands: Launching 7 new branches this April, with plans for 5 more in 2024, totaling NIS 15M investment.

Caught up with Anne Zivi and Yaeden Zivi on sloggi's summer 2024 campaign set. Revealing their priciest fashion buys and embarrassing style moments. Exclusive insights from the dynamic duo!

MyJool, the young date brand, introduces dates to the snack aisle, revolutionizing the industry with on-the-go packaging suitable for sports and lifestyle.