After making a $400,000 donation to charities working in Gaza, Broadway Cares was encouraged to also donate to Israeli causes.
As part of this collaboration, the "Mickey Wish" necklace will be sold for 19.90 ILS. The profits from this campaign will be donated to fulfill the wishes of children with life-threatening illnesses.
In 2023 alone, the NGO distributed over 40 million shekels worth of goods to those in need, primarily through third-party channels.
Bernard Pinsky, volunteer chairman of the Ronald S. Roadburg Foundation, says everyone, regardless of financial position, can make a difference
"Israeli society cannot afford a situation where there are parents who cannot provide their babies with the most basic thing of food."
A kitchen tzedakah: Israelis from all over with an affinity for the kitchen find a hardy way to provide for those in need during the war
The fundraising site had originally refused to pay out the over £20,000 raised for portable chargers for IDF soldiers, arguing that the funds could be used to "support a militia."