Israeli singer and Eurovision 2024 representative Eden Golan, 20, signs her first campaign after Eurovision, becoming the new face of a leading hair care brand.
The lingerie brand will invest NIS 1.5 million in the campaign, while the car importer will invest NIS 3.5 million.
Red Orbach to lead new Delek campaign, bridging Israeli attitudes in a comic narrative, budgeted around NIS 3 Million.
Yachin food brand rises with a fresh branding campaign, emphasizing Israeli roots and deep connection to the land, featuring former President Ruvi Rivlin's resonant voice.
The SLDN Group, owned by businessman Udi Saada, acquired 33% of the convenience store chain Seven Express for NIS 40 million.
Social Influencer Miran Buzglo steps into Ilanit Levy's shoes for a new campaign for cleaning products, showcasing family values and tradition.
Bosch launches a new holiday campaign with singer Saar Badishi, the king of dubbing, advancing a water-saving campaign for clean and shiny dishes.
District Planning and Building Committee in the Center greenlights the plan for a business hotel in Petah Tikva's Startups Business Area, shifting land use from industrial to hospitality.
IAI, a leader in defense and commercial markets that delivers state-of-the-art technologies saw sales increase to about $5.3 million in 2023, compared with about $4.9 million in 2022.
At the end of the commercial, Cole spoke in Hebrew, "Am Israel Chai," he said, the nation of Israel is alive.