Fashion

Bar Zomer reveals: The collection that will drive all moms wild this summer

Bar Zomer and Minene reunite for Sunny Love – a summer collection with soft fabrics, romantic prints, and sharp cuts. “This time, the dream is coming true,” says Zomer.

 Bar Zomer for Minene
 Shirt – NIS 159.90 instead of NIS 229

We loaded up quickly: Zara’s sale kicked off last night – here’s our cart

 A$AP Rocky for Ray-Ban

A$AP Rocky becomes the first person to do this with the iconic eyewear brand

 ANNA WINTOUR poses on the carpet at the 2021 CFDA Awards in New York, in November. Antisemitism should never be in ‘Vogue.’

American Vogue's top job opens for first time in 37 years as Wintour shifts focus


Brand news: From the tennis courts in Paris to the wardrobe

Scents of the bath, the mascara that breaks the rules, the winning classic, hot bridal gowns, innovative perfumes, premium strollers for children, and more new products.

 Lacoste Under the Sun

From Chanel to exile: the rise and fall of Iran’s last empress

Farah Diba's iconic fashion sense tried to stitch together Iran’s imperial past with a modern future. After the revolution, her memory still lingers as a symbol of what their country could have been.

 A WOMAN stands next to a poster of Persian Crown Prince Reza Pahlavi and the pre-revolution flag of Iran bearing the lion and the sun, during a protest in Munich.

All the sales during wartime

In moments of exhaustion, despair, or anxiety between sirens, the soul needs emotional support and receives permission to pull out the credit card.

 Mango

For the whole family: Bgood chain launches the spring-summer 2025 collection

From total looks to Smurfs and Hello Kitty pajamas: The chain offers sets for women, men, children, and babies in pastel colors, animal prints, and breathable fabrics.

 Bgood spring-summer 2025 collection

Post a story: This is how the concept store of the chain was designed at BIG FASHION Glilot

The design of the new concept store gives a nod to the visual language of the chain's stores, and speaks the company’s values. This is how the project designed by Studio On looks.

 The concept store design for the Israeli chain Story, designed by Studio On, Uri and Noa

One of our own: Rotem Sela's new job

The beautiful host and actress Rotem Sela Joins Israeli Brand Itay Brands as the New Face of Its Affordable Basic Fashion Line | All the details.

 Rotem Sela's new job

Skechers launches the most colorful shoes of the summer – and here are the prices!

Skechers launches a bold new UNO campaign with vibrant colors and tech features. Prices: NIS 179–379. Watch for it on TV and digital platforms.

 Skechers, 350 NIS

Seven items we loved this week

This week in the shopping cart: flat sandals for NIS 50 or less, and six more seriously great items.

 Striped pants by Itay Brandes

Shoes with a statement: A colorful new campaign for Skechers

SKECHERS launches a colorful, powerful, and bold campaign for its global best-selling collection – the UNO.

 Skechers for women, NIS 350

How to avoid the most common mistakes whilst wearing a latex dress

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Discover a hidden beauty gem in London’s alleyways – here’s what you need to know about it

Heading to London and planning a Sephora spree? Take a detour to Space NK, a hidden gem in London’s alleyways, offering a boutique beauty experience with top must-know brands.

 At the Space NK chain, London